An eye on this unique label

A Kind Of Guise started off as a student project during the summer of 2009 (check out their SS/12 video here – it’s pretty great). What was first nothing more than creating stuff for friends and relatives, soon developed into something much bigger. From those beginnings up until today, they’ve simply tried to continue doing what they love.

creative shirt with label in inner sleeve detail

Their focus is to keep the whole production unique and, primarily, as local to where they’re based as possible. Hence why they work closely together with only a few select German manufacturers, choosing from local material and always keeping an eye on functionality and quality. The collections of A Kind Of Guise feature a mix of a wide variety of styles, putting effort into every piece’s uniqueness with a special focus on color and detail.

We were drawn to this particular clothing label by just one image of theirs (top pic) – that happened to be floating around on the net. We were so taken by their attention to detail and apparent craftsmanship – resulting in a really inspiring line of clothing, with no detail over-looked.

nice details and labelling by AKOG.

We like clothes. And printing on them. Come chat to us about custom t-shirt printing…


phone: 0207 183 8431