The T-Shirt Deli puts a new twist on personalising shirts. The concept is pretty simple: your t-shirt design, served hot-off-the-press and wrapped to-go with a side of chips. Awesome!
Owner, Ninel moved to Chicago 13 years ago. After years of copy-writing for beer commercials, she left the advertising industry to start the T-Shirt Deli. She first envisioned the deli when she thought of several funny sayings to put on t-shirts. Rather than simply customising a few of her own shirts, she decided she wanted to help others produce shirts too – “Much like you can customise your sandwich in a New York-style deli.” She says, “After all, not everyone shares my sense of humor, and as it turns out, people absolutely love the opportunity to get creative, and see their own idea turned into a wearable product.”
She searched far and wide for gleaming white deli cases, rolls of perfectly waxed butcher paper, brightly colored stickers, and open-air wicker baskets to display our freshest selection of tees. She also chooses to use “homegrown” American Apparel brand shirts, and started to stock as many font choices and colors as cheeses in a New York deli.
Today, there are two stores in Chicago – one in Bucktown and another in Andersonville, and they just celebrated their seventh anniversary. They take orders on their website, and offer a fun ‘catering’ service. Like any other caterer, they travel to parties, work events, etc., but instead of dishing out spaghetti, they make and serve shirts on-site for the attendees.
Over the years, customers have had many creative ideas to share, though often their designs or text are based on inside jokes, nicknames and other cryptic items only known them and their friends.
It’s always so refreshing to see something done with such a twist! Good job!
Come chat to us if you’d like any custom t-shirt printing done (sadly ours don’t come with chips, but hey – that’s not a bad idea!…) Drop us a line at: email@example.com or phone: 0207 183 8431
We’ve been meaning to do a blog post on this brand for a little while now. Not only because they’re a fan of Gotham typeface as much as we are (our new logo is Gotham…keep your eyes peeled, it’s coming soon – along with our new website!), but we’ve recently noticed just how successful they’ve become in their unique market. They’ve perfected the blend of chilled, surf lifestyle combined with the sophistication of a big city. We can’t fault their brand identity, we’d happily sport a plain white tee with their black Saturdays logo across it. It’s wonderfully simple but equally as eye catching.
You’ll be surprised to know that they actually are a surf shop in NYC, it’s not just a fancy name. You may have also seen their logo sitting upon paper coffee cups – don’t worry that’s not some kind of mistake either, just another string to their bow.
In late ’09, downtown Manhattan became the site for Saturdays Surf. The store, which caters to New York’s surfers and coffee drinkers alike, is a small boutique focused on clean, stylish apparel, classic hardgoods, and a sampling of finer accessories and footwear. In little over a year the store has become an icon of sorts, and its private label is becoming a brand in its own right.
Out the back our their store is a fully planted yard that acts as a wood-decked sanctuary from the streets. It is a place to enjoy their coffee, hang out with friends or have a quiet meeting. Sounds ideal!
For any info on creating your own branded merch or custom tshirt printing, feel free to get in touch…
phone: 0207 183 8431
Claudia Doms is a graphic designer from Germany who is currently living and working in London. She’s recently done a bit of work for Topshop, including coming up with these screen printed canvas tote bags. They were created in time for fashion week, promoting NEWGEN winner Mary Katrantzou and other up and coming fashion designers.
In 1993 the British Fashion Council created New Generation (NEWGEN), one of the world’s most internationally recognised talent identification schemes. NEWGEN continues to showcase and promote new designer businesses and since 2001 the scheme has been sponsored by Topshop.
Claudia has captured these bags really nicely – utilising everyday back drops for some, others are livened up by printed fabric swatches from the designers current collections.
These tote bags make a great canvas for almost any type of design or logo. Check out our range here. For more info on tshirt printing uk, get in touch!
Matt Chase is a Washington based designer & illustrator, with a wonderful array of design-based things to look at on his site. We’re especially enjoying this limited edition letterpress print poster…we know nice letters when we see them.